Russian artist's photo shoot with elephant painted pink in Rajasthan draws ire

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A contention has erupted aft images of an elephant painted agleam pinkish during a photograph sprout successful Jaipur by a Russian creator were circulated wide online, triggering disapproval and raising concerns implicit carnal welfare.

The pachyderm died past month, her proprietor has confirmed, portion officials said the photograph sprout had nary transportation with her death.

The photos and videos, primitively shared successful December 2025 by lensman Julia Buruleva, precocious gained traction connected societal media, drafting mixed reactions. While immoderate users appreciated the ocular entreaty and creativity of the shoot, galore others questioned the morals of utilizing animals successful creator projects.

As per artist's post, the photograph shoot, conducted successful November 2025, featured exemplary Yashasvi and a pistillate elephant named Chanchal from the Hathi Gaon country of Jaipur.

Ballu Khan, president of the Hathi Gaon Committee, said the elephant was coloured using 'gulal', which is commonly utilized during the Holi festival, and that it was washed disconnected wrong fewer minutes.

He besides said Chanchal, aged astir 65 years, died past month.

According to Mr. Khan, helium and owners of the elephant person been taking attraction of animals for the "past 5 generations", questioning wherefore they would harm the animal.

"Elephants person been decorated and painted connected assorted festivals arsenic good but with gulal and not immoderate integrative paint," helium said, adding that Chanchal was painted lone connected 1 broadside for the sprout successful question.

Sadik Khan, proprietor of the elephant said the 65-year-old pachyderm was not being utilized for rides astatine the clip of the sprout owed to his aged age.

"The sprout lasted for astir 10 minutes. Raw gulal was applied and washed disconnected immediately. It was the aforesaid colour utilized during Holi," helium said, adding that the elephant died successful February.

However, determination is nary grounds linking the elephant's decease to the photograph shoot. Officials and section handlers said the carnal was of precocious property and is believed to person died owed to earthy causes.

Despite this, the timing of the contented online and quality of the elephant's decease has intensified nationalist scrutiny, with galore calling for stricter oversight and clearer guidelines connected the usage of animals successful commercialized and creator activities.

In a societal media post, Ms. Buruleva said she spent six weeks successful Jaipur and drew inspiration from the city's iconic pinkish colour and taste motifs.

"Elephants are everyplace there— streets, ornaments, architecture. Practically the main awesome of Rajasthan. I conscionable couldn't walk by without including one," she wrote.

She and the elephant's proprietor Sadik maintained that organic, locally made gulal was applied for astir 10 minutes and washed disconnected instantly aft the shoot.

Amid the backlash, DCF Wildlife Vijay Pal Singh said that presently, determination is nary probe going connected into the matter.

He further refused to remark connected the issue.

Meanwhile, carnal rights activists said the photograph sprout signals a authorities of exigency for India's captive elephants.

"Elephant Chanchal's reported decease aft she was painted agleam pinkish for a photoshoot signals a authorities of exigency for India's captive elephants who endure physically and mentally. Elephants utilized for rides and different performances are routinely kept chained erstwhile not successful usage and controlled done weapons, conditions that origin aggravated distress and pb to unsafe incidents erstwhile frustrated elephants attack," Khushboo Gupta, vice president of policy, PETA India, said.

"PETA India has agelong recommended phasing retired elephant rides and different uses of elephants adjacent Jaipur and elsewhere by replacing them with decorated electrical vehicles and robot elephants," she added.

Published - March 31, 2026 05:15 p.m. IST

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