2 months ago
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Election officials successful Kerala are readying a ‘halwa campaign’ for welcoming first-time voters astatine polling stations for the April 9 Assembly elections.
‘Specially-branded halwa’ volition beryllium distributed among the first-time voters who get astatine selected polling booths successful each territory arsenic portion of the ‘Vote Sweetened Kerala’ run which carries the tag enactment ‘A saccharine commencement to your civic journey.’
Two 100 first-time voters successful each territory volition beryllium presented with complimentary halwa. Chief Electoral Officer (Kerala) Rathan U. Kelkar has directed the District Election Officers (District Collectors) to prime the polling stations wherever halwa packets volition beryllium distributed.
Turnout target
Booth-level officers and volunteers person been fixed the work of verifying the first-time voter. The halwa inaugural is portion of the Election Commission of India’s (EC) efforts to amended younker elector turnout successful the upcoming election. The EC has instructed predetermination officials successful Kerala to people an wide elector turnout of supra 85% this time. Of the 2.71 crore voters successful Kerala for the Assembly polls, 4,66,408 are successful the 18-19 property group. Of this, 2,34,707 are antheral voters and 2,31,701 are pistillate voters.
Voter apathy among youth
Voter apathy among the younker has been a large interest particularly successful municipality Kerala. A caller ‘Baseline Survey of Knowledge, Attitude and Practices of Citizens for General Elections to Legislative Assembly, Kerala - 2026’ conducted by the CEO’s bureau with enactment from the Centre for Management Development (CMD) had recommended targeted elector acquisition campaigns, incorporation of electoral accusation into school, assemblage and assemblage curricula and peculiar enrolment drives successful universities and colleges earlier elections.
