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Last month Nvidia CEO Jensen Huang, joined the Samsung chairman, Lee Jae-yong and Hyundai head, Chung Eui-sun for a casual fried chickenhearted meal, aka “chimaek” successful Gangnam territory successful Seoul. Social media and quality outlets were abuzz with this culturally important moment, and it adjacent sent stock prices for fried chickenhearted chains soaring. Three Billionaires Walk Into a Fried Chicken Restaurant, The New York Times reported; a testament to Korea’s emotion for fried chicken. Now with the accelerated nutrient chain, Seoul Dak, Bengalureans tin besides bask Korean-style fried chicken. We drawback up with the brand’s laminitis Sean Lee astatine the recently launched Koramangala outlet.
Sean is from Seoul but presently lives successful Dubai. He has been successful the nutrient import and proviso concern for 8 years. Seoul Dak is his archetypal task successful India. The QSR-style concatenation has fried chickenhearted and different fashionable Korean thoroughfare nutrient dishes. The outlet has reddish and achromatic plan aesthetics and caters to a young and amusive crowd. “Consumers each crossed the satellite are acquainted with fried chicken, but we specialise successful the Korean style. What sets it isolated is the sauces that we have. K-fried chickenhearted is treble fried making it crispier and juicier.“
The outlet successful Koramangala, Bengaluru
Sean says erstwhile helium visited India the archetypal clip successful 2023, he was amazed to spot however fashionable Korean nutrient and civilization was. “There was specified an appetite for everything Korean. I was visiting malls successful Mumbai and saw Korean menus. I adjacent met the squad of McDonald’s past year, successful regards for sourcing. It truly deed maine astatine the clip that if McDonald’s is doing a Korean menu, it has reached the masses. And it is lone increasing.”
Everyone from Burger King to KFC has Korean dishes connected their menus now. The archetypal Seoul Dak opened successful Bandra’s Food Square, a celeb favourite market store. “The gathering is owned by Salman Khan,” Sean adds. This is the archetypal outlet successful Bengaluru, the 4th successful India.
Sean Lee, the laminitis of Seoul Dak | Photo Credit: Special statement
What is connected the menu?
Seoul is Sean’s hometown, and dak means chickenhearted successful Korean. It is the sauces that acceptable isolated Korean fried chickenhearted from the rest. On the menu, the chickenhearted is served with the enactment of saccharine and spicy condiment (”Probably the astir fashionable condiment successful Korea, but it is not that spicy for the Indian palate”), blistery and spicy, K- BBQ, and ganjang (a soy ail sauce). The sauces are imported from Korea.
Along with the chicken, determination is tteokbokki, a Korean atom cakes crockery that is fashionable successful India too. You tin besides prime up rapokki, a benignant of ramen with the atom cakes added, soupy ramen bowls, maize dogs, bubble tea, and dumplings. Since I sojourn successful the morning, I prime up a classical bubble beverage that is saccharine and refreshing. Curious astir the desserts, I effort the bungeo-ppang. The fish-shaped pastry is stuffed with pick and served with a scoop of vanilla crystal cream.
The concatenation plans to grow with much outlets successful the metropolis successful the coming year, and much successful southbound India. Seoul Dak marks different section successful India’s emotion matter with each things Korean.
₹800 for two. At Koramangala, 80 feet road. For much details, telephone 8976785131
