How are prediction markets making their way into newsrooms?

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A LED sphere surface shows accusation wrong the caller determination of the prediction marketplace online level Polymarket called "The Situation Room", during its opening time successful Washington, DC, connected March 20, 2026. | Photo Credit: AFP

Major quality publishers specified arsenic CNBC, CNN, Fox News, person struck deals with prediction marketplace platforms recently. While the platforms run by betting connected assorted topics, including sports, finance, science, and culture, the question of wherefore they motion deals with quality outlets looms large.

The 2 largest prediction marketplace platforms, Polymarket and Kalshi, accidental that their media partnerships are a boon for journalism. However, the nonsubjective and the details of the deals stay unclear. “The satellite of concern depends connected real-world outcomes, Kalshi predicts those outcomes,” said Kalshi CEO Tarek Mansour aft signing a woody with CNBC successful December, 2025.

Published - May 02, 2026 07:15 americium IST

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