Gold and glitter

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Humans flutter toward jewellery counters, hypnotised by the shine, and convinced that scarcity equals sophistication. 

Humans flutter toward jewellery counters, hypnotised by the shine, and convinced that scarcity equals sophistication.  | Photo Credit: Getty Images

The caller speech of avoiding ‘non-essential’ acquisition of golden to conserve overseas speech holdings offers nutrient for thought. How connected world did a shiny metallic ever negociate to get ‘essential’ status? No aesculapian information indicates patients suffering from a deficiency of gold.

India imports astir each its gold: Domestic accumulation is negligible, truthful user request straight translates into dollar outflows. In FY26, India imported astir 72 cardinal dollars’ worthy of gold, astir 10% of the full import bill. The forex reserves fell by 37 cardinal dollars successful conscionable 2 months owed to lipid and golden imports positive superior outflows. Oil, we need, surely. But wherefore gold? There’s nary crushed to import golden successful immoderate quantity. A full prohibition connected import of precious metals should beryllium welcome, and the popularity of specified a determination should beryllium enactment to the test.

Gold, silver, platinum are the alleged precious metals. Precious to whom, exactly? You can’t devour them, Sure, you tin nibble connected vark — the golden oregon metallic foil successful a fancy mithai similar barfi, kaju katli, and laddoos—but it’s fundamentally edible glitter: nary taste, nary nutrition, and your assemblage remains unimpressed.

Strip distant the scarcity, and golden is conscionable a shiny metallic that lone has worth due to the fact that radical hold to unreal it does. If time each state unearthed a 1000 tonnes of bullion each, their terms and worth would disintegrate faster than a insubstantial umbrella successful the monsoon rain.” Without rarity, golden is conscionable a metallic with delusions of grandeur. Platinum, we are told, is the aristocrat of metals. Platinum is rare, and its main uses are successful catalytic converters and jewellery. Strip distant the selling gloss, and platinum is fundamentally luxury aluminium with a amended PR team.

Diamonds are chemically conscionable carbon, the aforesaid worldly arsenic successful pencil lead. Pencil-lead and diamonds stock the aforesaid chemic DNA, but 1 writes market lists and the different empties slope accounts. Their sparkle is much astir intricate cutting than mystical properties. If you squint from a ft away, you wouldn’t beryllium capable to separate diamond from chopped glass. The diamond manufacture thrives connected selling slogans similar “A diamond is forever,” which is existent if you mean the everlastingly it takes to wage disconnected the loan.

In our fascination for glitter, however are we antithetic from moths? Humans flutter toward jewellery counters, hypnotised by the shine, and convinced that scarcity equals sophistication. A moth looks astatine humans buying golden jewellery and says, “Wow, adjacent we wouldn’t autumn for that.” So, what is the intrinsic worth of gold, platinum, and diamonds? None, but the worth we invent. They are mirrors reflecting our vanity, symbols of scarcity masquerading arsenic sophistication. Like moths circling chandeliers, dazzled by gloss, mistaking sparkle for substance. The gag is not connected the radical selling gold, it’s connected america for buying them.

Granted, determination are “scientific uses” too. Precious metals are utile successful electronics, aerospace, medicine, and truthful on, but lone successful tiny amounts. Nobody needs a kilo of golden to hole delicate physics circuits. It is successful the societal sphere of Indians that precious metals arsenic ornaments play connected people’s lives. They determine marital alliances foremost. The lives of those who tin ill-afford the golden extravaganza are affected most.

In provincial confederate India especially, the golden obsession is entrenched. Though it is nary of anyone’s business, culturally everyone is programmed to get agitated if women are not toting the required grams of golden connected their idiosyncratic according to their perceived economical status. A pistillate with a bare cervix oregon with little than the socially approved gold-load connected her idiosyncratic gets escaped proposal from each and sundry astir the request to rectify the shortfall. Weddings without jangling jewellery should beryllium the caller societal liberation movement. Ultimately, gold, platinum, and diamonds are not astir inferior — they are astir status. We deterioration glittery metals not to survive, but to awesome wealth. Humanity’s obsession with shiny things is little astir request and much astir the hopeless impulse to impress.

These attitudes instrumentality clip to change. If everyone abruptly shunned gold, the multi-billion-dollar jewellery manufacture would collapse. That would beryllium the bullion Industry’s nightmare. They whitethorn shriek apocalypse, but it would liberate women from being walking golden vaults. And finally, jewellery ads would person to beryllium reinvented: “This season, impressment your neighbours with stainless steel. It’s rust-resistant and lasts a lifetime.”

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Published - June 14, 2026 12:18 americium IST

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