Fertilizer booking on mobile app in Telangana yielding good results

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Farmers successful  Telangana tin  present  cheque  real-time urea banal  availability, publication  required quantity of fertilizers done  their mobile phone, sojourn  the trader  lone  aft  confirmation and debar  agelong  queues and uncertainty.

Farmers successful Telangana tin present cheque real-time urea banal availability, publication required quantity of fertilizers done their mobile phone, sojourn the trader lone aft confirmation and debar agelong queues and uncertainty. | Photo Credit: NAGARA GOPAL

HYDERABAD

With a presumption to guarantee equitable and timely distribution/supply of urea by preventing hoarding and panic buying, the State authorities has introduced a Mobile App for fertilizer booking, claimed arsenic the archetypal inaugural of its benignant successful the country.

The panic buying of the ungraded nutrient by farmers by staying enactment successful serpentine queues for agelong hours earlier fertilizer shops during the highest farming operations each harvest play has prompted the Agriculture section to find a mode retired for streamlining the proviso and the caller thought of introducing a mobile app was its offshoot.

According to Minister for Agriculture Tummala Nageswara Rao, arsenic of February 14, astir 12.73 lakh farmers booked 50.48 lakh bags of urea done the mobile app and of it 46.13 lakh bags were purchased. The precocious conversion complaint (booking to purchase) reflects beardown husbandman acceptance of it. “This betterment is not restriction, but it is astir convenience, transparency and technological allocation — from crowded queues to planned booking”, the Minister said.

Earlier, fertilizer bags were issued aft Aadhaar authentication astatine the trader points. However, whether a idiosyncratic seeking/booking fertilizer owned farmland and whether he/she is cultivating a harvest oregon not was not verified. Even if the husbandman was genuine, the fertilizer being brought astatine that peculiar signifier of the harvest was not ever scientifically linked to distribution/supply. The fertilizer being bought astatine that peculiar signifier of the harvest is not ever scientifically linked to distribution.

During highest Kharif seasons it often resulted successful ample crowds astatine fertilizer trader shops, uncertainty implicit banal availability, panic purchases, hoarding and diversion. Farmers often visited outlets aggregate times, unsure whether banal would beryllium disposable oregon not. To code these recurring challenges, the Agriculture section introduced the integer and farmer-friendly solution.

Akin to booking movie ticket

The conception is elemental and relatable, according to officials. Just arsenic radical publication movie tickets online done mobile applications and web platforms, wherever real-time spot availability is disposable and tickets could beryllium reserved from home. On the aforesaid lines, farmers successful Telangana tin present cheque real-time urea banal availability, publication required quantity done their mobile phone, sojourn the trader lone aft confirmation and debar agelong queues and uncertainty.

The mobile app transforms fertilizer acquisition into a predictable and organised process centred astir husbandman convenience. Unlike accepted unfastened acquisition systems, the App ensures fertilizer scope genuine cultivators arsenic the eligibility is linked to ‘pattadar’ passbook data, cultivated area, harvest sown and recommendations of the cultivation university.

The quantity that a husbandman could publication is scientifically determined based connected the harvest and acreage. The eligible quantity is released successful phases, encouraging divided exertion arsenic recommended nether bully agronomic practices, the officials said.

Published - February 16, 2026 07:20 p.m. IST

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