BMW eyes sales of 20,000 units in India buoyed on strong demand for luxury cars

German automaker BMW is targeting yearly income of much than 20,000 units successful 2026, buoyed by beardown request for luxury vehicles successful the Indian market. “BMW sold astir 18,000 vehicles, including 800 MINI cars, past year. The institution has maintained its maturation momentum, reporting a 17% year-on-year summation successful income during the archetypal 4th of 2026,” Hardeep Singh Brar, President and CEO of BMW Group India, said aft launching MINI Countryman C, a sports inferior conveyance (SUV) that was assembled astatine BMWs works astatine the Mahindra World City, adjacent Chennai. “Last year, we sold astir 730 MINI cars. So, this year, we privation to treble MINI sales,” helium added.

Responding to a query connected the illustration of MINI buyers, helium said astir customers already ain a luxury conveyance and acquisition a MINI arsenic an further car. “We person besides seen galore customers buying a MINI arsenic a acquisition for their spouse,” helium said, adding that the luxury car conception has consistently outperformed the mass-market segment.

Pointing retired that the Chennai works is well-positioned to enactment the company’s aboriginal growth, helium said Tamil Nadu accounts for astir 8% of BMW’s wide income successful India. The institution plans to motorboat 26 models successful 2026, including 10 all-new products. While the remaining launches volition comprise facelifts and caller variants of existing models.

Thomas Dose, Managing Director, BMW Group Plant Chennai said that accumulation volumes astatine the installation successful Tamil Nadu person grown steadily since the COVID-19 pandemic, with the works signaling caller accumulation milestones astir each month. The BMW X1 continues to beryllium the highest-volume exemplary manufactured astatine the facility, helium noted.

The all-new MINI Countryman C volition present beryllium ‘Made successful India’ and locally produced successful a petrol variant astatine BMW Group Plant Chennai. The car tin beryllium booked astatine each MINI India authorized dealerships and deliveries for the aforesaid volition commence immediately.