2 months ago
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Prasads, Hyderabad’s earliest multiplex which opened successful 2003, precocious went successful for a renovation. It has unveiled 1 of India’s largest HDR cinema auditoriums with its caller PCX HDR by Barco. This technologically upgraded auditorium is designed to present enhanced brightness, contrast, and immersive dependable for moviegoers.
The renovated auditorium features Barco 4K Laser HDR projector powered by Lightsteeringtechnology, which tin present brightness levels of up to 300 nits, successful a bid to heighten representation clarity, colour depth, and contrast. The 390-seater auditorium has besides undergone a refurbishment with a caller Flat Aspect Ratio Screen, redesigned interiors, upgraded seating and improved acoustics to make a premium cinematic environment.
Prasads Multiplex, which has been a forerunner successful the multiplex conception successful the Telugu States, undertook this revamp to support gait with the request for premium format movie experience.
In December 2025, the PVR Inox radical revamped its six-screen multiplex astatine Inorbit Mall into a 11-screen Superplex. Earlier this month, the newly-opened Allu Cinemas unveiled Hyderabad’s archetypal Dolby Cinema surface done a surface with a width of 75 feet, combining Dolby Atmos dependable and Dolby Vision.
Elaborating connected the renovation astatine Prasads Multiplex, its managing manager Ramesh Prasad stated, “Over the years, we person introduced respective manufacture firsts successful theatrical accumulation successful India, including aboriginal adoption of integer 4K projection successful 2014, Dolby Atmos immersive dependable successful 2015, and Barco flagship dual laser projection systems successful 2022. The instauration of PCX HDR by Barco continues that bequest by offering audiences a caller level of ocular fidelity and immersion connected the large screen.” He added that this PCX HDR by Barco auditorium complements the multiplex’s existing screens on with their flagship premium ample format auditorium, PCX, present being rebranded to PCX Infinity, arsenic 1 of the largest cinema screens successful India.
