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The State authorities has sanctioned 565 Indira Mahila Shakti (IMS) stalls astatine an estimated outgo of ₹6 crore for the Medaram Maha Jathara to fortify the economical livelihood of women self-help radical (SHG) members. The Medaram Jatara, scheduled to beryllium held from January 28, 2026 to January 31, 2026 successful S.S. Tadvai mandal of Mulugu district, attracts tens of millions of radical from crossed the State and neighbouring regions.
The stalls person been sanctioned done the Society for Elimination of Rural Poverty (SERP) successful enactment with the State government’s absorption connected women’s economical empowerment. Of the full units, 464 person been acceptable up successful and astir Medaram Sammakk-Saralamma shrine, 63 on the Medaram attack roads, and the remaining astatine different locations, covering 37 sites successful and astir Medaram successful the SS Tadvai mandal successful the district. Women SHG members volition run 27 categories of businesses catering to devotees visiting the tribal fair, according to section MLA and Minister for Panchayat Raj and Rural Development (PR &RD) Dansari Anasuya Seethakka, who took peculiar inaugural to assistance the SHG members.
An SHG subordinate acceptable up a tiffin centre astatine Medaram. Photo credit: Special arrangement
Funding enactment for the units includes ₹341.30 lakh successful slope linkage for 315 units, ₹86.50 crore from SERP Community Investment Fund (CIF) for 80 units, ₹92 lakh from Stree Nidhi for 90 units, ₹64 lakh from Mandal Samakhya CIF for 60 units, and ₹19.50 lakh from Gram Samakhya funds for 20 units.
The stalls connection a wide scope of products, including laddus made of millets, ragi and peanuts, cold-pressed oils, spices, bakery items, snacks, tea, groceries, pooja materials, vegetables, flowers, beverage products, accelerated food, and tribal specialities. We are assured of doing bully concern during the Jatara,” said a subordinate of the Rajarajeshwari SHG from Kothur village, who is moving a kirana store astatine Medaram. A cardinal attraction this twelvemonth is the instauration of bamboo chickenhearted stalls, a accepted tribal delicacy, on routes starring to Medaram.
